Please read this Privacy Policy along with our Terms of Use (collectively, the “Agreement”). By utilizing our website and the associated services or by otherwise interacting with us online, by phone, or in person (“Services”), you are expressly agreeing to the collection, storage, use and disclosure of your personal information as described in this Privacy Policy (the “Policy”).

This Policy describes how Discovery Realty, Inc., Discovery Homes, and their affiliates (The “Companies”, “we”, “us”, or “our”, including our affiliates and partners) collects, uses and discloses your information (“Personal Information”) when you use any of our Services, including but not limited to:

Company websites, pages, sites, accounts or channels accessible through any Internet or wireless enabled device (each, a “Website”);
Company online platforms and related offerings; and
By phone or in our locations and any other time you engage with us.

We do not aggregate or sell personally identifiable information, our mailing or contact lists to unaffiliated third parties or to advertisers for other marketing and promotional purposes. However, we may utilize and share with our selected third-party partners your email address, contact information and other personally identifiable information for home-related offers and other uses we believe will be of interest to our customers; provided that our utilization and sharing of such information will be in accordance with this Privacy Policy and applicable law.

In some instances, our Website may collect and disclose information about you. The collected information about you may be used to improve our marketing and promotional efforts, to statistically analyze usage of the Site, to improve our Website content and to customize our Website’s content and layout. We believe these uses allow us to improve our Website and better tailor it to meet our user’s needs. We may use your first and last names, email address, your mailing address and telephone number, to contact you from time to time.

We may use cookies, pixels, and other tracking technologies, which are small data files that a website or its service providers may place on your browser. They may be used to send advertisements to you. Some of these files remain on your browser and allow the installer to track your use over the Internet. A cookie does not personally identify you, but rather, identifies your browser. You may limit the use of cookies by way of your browser settings.

Our policy only addresses the use and disclosure of information we may collect from you. To the extent that you disclose your personally identifiable information to third parties, or to third parties’ advertisers who may advertise on the Website, different rules may apply to their use or disclosure of personal information you disclose to them.

If you are a California, Nevada or Idaho resident, you have the following rights:

You can request we disclose to you the following:

personal information we’ve collected about you, the sources from which the personal information is collected, the business purpose or commercial purpose for collecting or selling personal information,
the third parties with whom we share personal information,
the personal information we have sold about you or disclosed about you for a business purpose, and
the specific pieces of personal information we have collected about you in the preceding 12 months.

You can request the following:

That we delete the personal information we collect from you. That said, we are not required to delete your personal information in certain situations. For example, when the information is necessary in order to complete the transaction for which the personal information was collected, to provide a good or service requested by you, to comply with a legal obligation, to engage in research, to secure our websites or other online services, or to otherwise use your personal information internally in a lawful manner that is compatible with the context in which you provided the information.
That you want to opt-out of our sharing of your personally identifiable information with third parties for the direct marketing of those third parties.

If you wish to exercise any of these rights, you may do so by clicking here and advising us in the “Your Message” section of your desire to exercise any particular right under this Privacy Policy. This is cost-free and serves to exempt us from the disclosure obligations under the Shine the Light law pursuant to California Civil Code section 1798.83(c)(2) and to comply with the California Consumer Privacy Act of 2018 (CCPA), Nevada SB260 and NRS603A, et seq.

These privacy policies are subject to change at any time. If there are material changes to any of these privacy policies, we will post those changes and update the effective date of this policy. The policies and procedures described herein replace all previous policies and procedures regarding this subject.

AI Chat & Messaging (Including Chatbot and Live Chat)

Discovery Homes (“we,” “us,” or “our”) may offer website visitors the ability to communicate with us through chat features, including automated chatbots and/or live chat functionality (collectively, “Chat Services”). This section explains how we collect, use, and share information obtained through Chat Services.

1. Information We Collect Through Chat Services

When you use our Chat Services, we may collect the following categories of personal information:

Identifiers: such as your name, email address, phone number, or other contact details you voluntarily provide
Customer Records Information: information related to your home search, preferences, timeline, financing status, or other inquiry details
Internet or Network Activity Information: such as IP address, browser type, device information, and interaction data
Chat Content: the full contents of messages, inquiries, and responses exchanged through Chat Services, including any personal information you choose to include
We collect this information directly from you and automatically through your use of the Chat Services.

2. How We Use Chat Data

We use information collected through Chat Services for the following business and commercial purposes:

To respond to inquiries and provide customer support
To facilitate real estate transactions and sales processes, including connecting you with a sales agent or community representative
To capture and manage leads, including storing and routing inquiries within our customer relationship management systems
To improve our website, services, and user experience, including analyzing interactions and performance
To monitor and maintain the quality, safety, and security of our Chat Services
To comply with legal obligations and enforce our terms and policies
We do not use Chat Service data to make decisions that produce legal or similarly significant effects without human involvement.

3. Use of Automated Technologies (AI)

Our Chat Services may use automated technologies, including artificial intelligence (AI), to:

Provide real-time responses
Assist with answering common questions
Route inquiries to appropriate representatives
AI-generated responses are intended to assist and do not replace human judgment. Conversations may be reviewed by our personnel for quality assurance, training, and customer support purposes.

4. Integration with CRM Systems (e.g., Salesforce)

Information collected through Chat Services may be:

Stored in our customer relationship management systems, including Salesforce
Used to create or update customer profiles and lead records
Shared with our internal sales and marketing teams to facilitate follow-up communications
This integration enables us to manage inquiries, track engagement, and improve our sales and customer service processes.

5. Sharing of Chat Data

We may share personal information collected through Chat Services with:

Service providers and vendors that support our Chat Services (e.g., chatbot platforms, hosting providers, analytics providers), acting as “service providers” or “contractors” under California law
CRM and marketing platforms, including Salesforce, to manage leads and communications
Affiliates and business partners, where necessary to respond to your inquiry or provide requested services
Government or regulatory entities, where required by law
We do not sell personal information collected through Chat Services. We also do not share Chat Service data for cross-context behavioral advertising without providing required notice and opt-out rights under applicable law.

6. Data Retention

We retain Chat Service information, including chat transcripts and associated personal information, for as long as reasonably necessary to:

Fulfill the purposes described in this Privacy Policy
Maintain business and legal records
Comply with applicable legal, tax, or regulatory requirements
Retention periods may vary depending on the nature of the interaction, transaction status, and legal obligations.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information collected through Chat Services, including:

Encryption in transit where appropriate
Access controls limiting who can view chat data
Monitoring and security practices designed to prevent unauthorized access or disclosure
However, no method of transmission over the Internet is completely secure.

8. Your Privacy Rights (California Residents)

If you are a California resident, you have rights under the CCPA/CPRA, including the right to:

Know what personal information we collect, use, and disclose
Request deletion of your personal information
Correct inaccurate personal information
Opt out of the sale or sharing of personal information (where applicable)
Limit use of sensitive personal information, if applicable
These rights apply to personal information collected through Chat Services. To exercise your rights, please follow the instructions in the “Your Privacy Rights” section of this Privacy Policy.

We will not discriminate against you for exercising your privacy rights.

9. Your Responsibilities When Using Chat Services

Please do not submit sensitive personal information through Chat Services, such as:

Social Security numbers
Financial account or payment information
Driver’s license or government identification numbers
Health or medical information
If you choose to provide such information, you do so at your own discretion.

10. Updates to This Section

We may update this “AI Chat & Messaging” section from time to time to reflect changes in our practices, technologies, or legal requirements.

If you have any questions about our Privacy Policy or other terms of use, you may contact us in writing addressed to Discovery Homes, Attention: Legal Department, 5099 Commercial Circle, Suite 100, Concord, CA 94520.

This Privacy Policy effective April 30, 2026.